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DESIGN WITH
PURPOSE
DRIVEN BY
PASSION
I’m Walt Lyman, a graphic designer and brand developer who’s all about clean, intentional design that actually connects with people. For the past decade, I’ve helped small and mid-sized brands bring their ideas to life through thoughtful visuals and clear storytelling.
I love creating work that feels authentic, functional, and built with purpose. My goal is always the same: design that helps you stand out, communicate your message, and grow your business.
Design that Connects. Brands that Resonate.
Branding
Design
Apparel
Storytelling
From lifestyle labels to professional brands, I help businesses bring their ideas to life through thoughtful, strategic design. Every project starts with purpose. Whether it’s building a full brand identity, designing marketing collateral, or creating apparel that tells a story.
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With over a decade of experience, I combine creative intuition with strategy to craft visuals that feel genuine, timeless, and connected. My goal is simple: to help brands look, feel, and mean something.
MY SERVICES
Building Meaningful Brands with Purpose and Personality.
BRANDING
• Logo & Identity Systems
• Brand Development & Strategy
• Visual Guidelines & Collateral
• Rebranding & Refresh Projects
APPAREL
• Lifestyle Brand Development
• Graphic Apparel Design
• Line Planning & Product Direction
• Apparel Branding & Merch Collections
DESIGN
• Print & Digital Design
• Marketing Campaign Assets
• Social Media & Web Graphics
• Product Packaging & Label Design
CREATIVE SUPPORT
• Brand Consulting & Art Direction
• Mentoring for Designers & Startups
• Collaboration & Long-Term Partnerships
MY CLIENTS
Elevating Brands Across Industries.
From lifestyle and apparel labels to law firms, fitness brands, and creative entrepreneurs, I’ve had the privilege of helping diverse clients bring their ideas to life through intentional design. Each project is unique, but the goal is always the same... create something authentic, memorable, and built to last.
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